Genius Box

Fall 2014

  • Branding
  • Identity

Genius Box is an IDEA venture that encourages hands-on learning for kids aged 8-11 years old with a monthly subscription box that contains experiments based on subjects surrounding the topics of STEM (Science, Technology, Engineering and Math). Scout was tasked to rebrand Genius Box with a fun aesthetic that appealed to kids within their target age group while still maintaining a reputable and reliable feel that appealed to parents purchasing the subscription.

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Icons

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Mascots

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