Sales Workshop Recap

NUMA Meeting Recap 02/05/2020 – Sales Workshop with Career Consultant Ken Cieplik

This week NUMA heard from Ken Cieplik, who discussed pursuing a career in sales. Ken is a part-time lecturer at Northeastern who teaches sales, sales management, marketing, strategic planning, and operations. Throughout his career, he has worked in high-level sales roles at Reebok, Fila, and New Balance. Ken also owns a business that prepares students for post-grad opportunities by helping them develop a job search strategy and enhance their interview skills.

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During the workshop, Ken discussed the many aspects of a career in sales and shared personal anecdotes from his own extensive sales background. He touched on sales and career preparation by discussing networking, goals in sales, qualities that separate the top 10%, and how sales relate to marketing. Ken also debunked some of the myths and stereotypes that surround sales and provided advice on how to succeed as a salesperson. Here are some of the key takeaways of the sales workshop:

  • Sales isn’t the cutthroat, ruthless profession that movies and TV make it out to be. It’s about forming connections and relationships with people.
  • Sales goals must be SMAC: Specific, Measurable, Achievable, and Consistent. According to Ken, “you get paid on those goals,” so they must follow these criteria.
  • Qualities that make a top 10% salesperson: Having integrity, a positive attitude, and commitment.
  • The competitive nature of sales makes the job so rewarding.

 Ken ended his workshop by encouraging everyone to consider a role in sales. “Though there are not many sales classes at Northeastern, there are just as many sales jobs as marketing jobs.”

Check out visual highlights from the workshop on NUMA’s Instagram account.

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